Classically, the main area of design was only architecture, which were understood as the major arts. The design of clothing, furniture, and other common artifacts were left mostly to tradition or artisans specializing in hand making them.
Design is a part of the communication arts, design is something you plan to create, it communicates to the viewer or user a visual and emotional message to change or guide through an emotional connection with a product or service enhancing their experience of the product or brand.
It all began in the late 1960s when Joe Colombo and Bernard Fischler collaborated on revolutionary projects at that time. The emotion and thrill are always there and our mission is to always be at the avant-garde without ever forgetting the legacy of our Masters.